Editorial Policy
How we create content and maintain editorial integrity.
Our Approach
SEO Marketing Specialists creates content from an operator's perspective. We write about SEO tactics, backlink strategies, and ranking infrastructure based on our own real-world experience managing and ranking websites in Indiana and across the US.
Content Standards
Experience-Based
All tactics and strategies we discuss are ones we have personally tested on our own sites. We don't recommend anything we haven't used ourselves.
Data-Driven
Market analysis, competition data, and population statistics are sourced from public records and verified third-party tools.
No Guarantees
SEO results depend on many factors. We never guarantee specific rankings, traffic numbers, or revenue outcomes.
Transparent Affiliations
When we recommend a product or service from which we earn a commission, we disclose that relationship clearly. See our Affiliate Disclosure for details.
Editorial Independence
Our affiliate partnerships do not influence our editorial judgment. If a tool or service doesn't perform, we say so. Our content decisions are driven by what we believe genuinely helps operators and business owners build effective SEO infrastructure.
Updates and Corrections
SEO is a rapidly evolving field. We regularly review and update our content to reflect current best practices, algorithm changes, and market conditions. If we identify an error, we correct it promptly and transparently.
Last updated: February 2026